SaLES & Marketing Strategy
Sales & Marketing is
about creating and sustaining relationship with customers and those who in-line with the industry infrastructure. In order to achieve a superior market position, we have endorsed a marketing plan, which associate and
focus on building relationships with customer.
The process of
building relationship is based on:
1. Trust
2. Responsiveness
3. Quality
As in the endeavors to
achieve bigger market share, we will upgrade and improve from time to time, from the perspective of product quality, technology,
services & strategy.
Mean while, we are implementing multi level marketing system network on breaking new ground on new products (e.g: biological)
The market
strategy can break into three major points:
1. Market through Integrated Farmers
2. Market through Area Dealers and Distributors
3. Direct supply to End Users
By prospecting Integrated Farmers, Area Dealers and Distributors, we will have wider product coverage as they are the
major supplier to the local farmers. By building a strong relationship with these
three categories, we would have a win-win opportunity not only in company business as well as for sales personnel.